Conferencia

Permanent URI for this collectionhttps://hdl.handle.net/11285/636053

Presentación o disertación realizada dentro de un congreso o evento similar, o como evento académico independiente, tales como: Conferencia inaugural, conferencia magistral, conferencia de clausura.

Browse

Search Results

Now showing 1 - 1 of 1
  • Conferencia
    Scrollytelling as a strategy for socio-environmental engagement: a digital citizen science narrative approach
    (2024-07-03) Sanabria Zepeda, Jorge Carlos; Artemova, Inna; Félix Mendívil, Jesús Gabriel; Olivo Montaño, Pamela Geraldine; Tecnologico de Monterrey, Institute for the Future of Education; Tecnologico de Monterrey, School of Architecture, Art and Design; Universitat Politècnica de València
    The popularity of citizen science projects is widespread, particularly those related to socio-environmental issues. However, its dissemination through traditional science communication channels such as scientific journals lack the ability to reach and engage young audiences. In the context of higher education, a didactic pilot activity was implemented in which students from various disciplines participated in a five-week analysis of citizen science projects. The main objective was to design a digital interactive narrative that not only informed about the project, but also made it accessible and attractive to a young audience through scrollytelling (scrolling + storytelling), a multimedia interactive vertical digital storytelling technique. The Design Process and Practice methodology was adopted including phases of research, analysis, design and development of interactive digital content. Literature related to the public communication of science and the educational use of digital narratives was reviewed to identify effective outreach strategies. The main findings revealed that scrollytelling development facilitates a deeper understanding of the socio-environmental aspects addressed by citizen science projects, while promoting engagement and interaction of young audiences. This didactic approach proves to be an innovative strategy in higher education for teaching science and sustainability, providing students with practical tools for effective communication of science projects to society.
logo

El usuario tiene la obligación de utilizar los servicios y contenidos proporcionados por la Universidad, en particular, los impresos y recursos electrónicos, de conformidad con la legislación vigente y los principios de buena fe y en general usos aceptados, sin contravenir con su realización el orden público, especialmente, en el caso en que, para el adecuado desempeño de su actividad, necesita reproducir, distribuir, comunicar y/o poner a disposición, fragmentos de obras impresas o susceptibles de estar en formato analógico o digital, ya sea en soporte papel o electrónico. Ley 23/2006, de 7 de julio, por la que se modifica el texto revisado de la Ley de Propiedad Intelectual, aprobado

DSpace software copyright © 2002-2025

Licencia