A proposal of a marketing strategy and pricing strategy for the sustainable sales of cummins ISX parts

Ramírez Pasillas, MarcelaRamírez Pasillas, Marcela2018-06-112018-06-11http://hdl.handle.net/11285/630150info:eu-repo/semantics/openAccesshttp://creativecommons.org/licenses/by-nc-nd/4.0Mercadotecnia--Planificación5 CIENCIAS SOCIALESA proposal of a marketing strategy and pricing strategy for the sustainable sales of cummins ISX partsTesis de maestría